For some reason Irn Bru is deciding to advertise in Scotland. England (through the Super League) I get, but Scotland? They've also decided to re-brand their Diet version to Sugar-Free, probably to make it clear it is the healthier option. Shame then that they use Scottish slang describing it as a 'can of juice'. What exactly did you juice (verb) to get that liquid, girders..? No wonder Scotland has health issues when the slang terms are being endorsed through advertising.
6 March 2011
A Healthy, Sugar-Free 'Juice' Drink
For some reason Irn Bru is deciding to advertise in Scotland. England (through the Super League) I get, but Scotland? They've also decided to re-brand their Diet version to Sugar-Free, probably to make it clear it is the healthier option. Shame then that they use Scottish slang describing it as a 'can of juice'. What exactly did you juice (verb) to get that liquid, girders..? No wonder Scotland has health issues when the slang terms are being endorsed through advertising.
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